Super Bowl ads

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Super Bowl Ad Prices Reach a Record High

The fiercest competition at the big game may take place during commercial breaks

(Newser) - Get ready for an onslaught of ads full of celebrities, cute animals, and snack brands during breaks in the action at Super Bowl 59 on Feb. 9, when the Philadelphia Eagles face the Kansas City Chiefs at the Caesars Superdome in New Orleans. The AP reports that demand for ad...

RFK Jr. Apologizes to His Family for Super Bowl Ad
RFK Jr. Apologizes
to His Family for
Super Bowl Ad
IN CASE YOU MISSED IT
Feb 17, 2024 4:30 PM CST

RFK Jr. Apologizes to His Family for Super Bowl Ad

Super PAC's spot supporting presidential candidate used imagery from JFK's 1960 campaign

(Newser) - One gauge of whether your Super Bowl ad was successful is what viewers are saying online about it, and by the reaction Sunday night, there was a good amount of side-eye on one promo supporting Robert F. Kennedy Jr. for president—including from Kennedy's family. The Hill reports that...

Dunkin' Merch Sold Out in 19 Minutes After Affleck Ad

Orange tracksuits worn by 'Air' actor and his fake boy band are apparently a coveted item

(Newser) - If you haven't had a chance yet to catch the Ben Affleck-Matt Damon-Jennifer Lopez-Tom Brady commercial for Dunkin' that aired on Super Bowl Sunday, everyone else made up for you. In fact, so many people were invested in the coffee and doughnut company's ad—which shows the three...

Some of the Best Super Bowl Ads, and a Letdown
Who Won the
Super Bowl Ad Wars?
Feb 12, 2024 10:00 AM CST

Who Won the Super Bowl Ad Wars?

Critics liked Ben Affleck, Christopher Walken spots; a 'Friends'-themed ad was deemed a 'letdown'

(Newser) - The Chiefs won the game, but who won the Super Bowl ad wars?
  • Twins: The USA Today Ad Meter contest gives a nod to the "Like a Good Neighbaaa" State Farm commercial featuring a Twins reunion of Arnold Schwarzenegger and Danny DeVito. Watch it here .
  • Walken: New York Times
...

The Buzziest Super Bowl Ads So Far
The Buzziest
Super Bowl
Ads So Far
Feb 7, 2024 12:00 PM CST

The Buzziest Super Bowl Ads So Far

The bazillion-dollar ad-palooza isn't waiting for the big game on Sunday

(Newser) - If you watch the Super Bowl for the commercials, you no longer have to wait until the big game to see what advertisers have in store. Many companies pre-release ads in hopes of recouping some of the reported $7 million that's the going rate for a 30-second spot by...

Super Bowl Ads Are Pricier Than Ever

It's around $7M for a 30-second spot this year

(Newser) - If you've ever wondered how much of a pretty penny gets forked over for the ads you see during the Super Bowl, allow us to lift that veil off: It's a lot. About $7 million for a 30-second TV commercial, according to a December report by Ad Age...

'He Gets Us' Jesus Campaign Ticks Off Left and Right
'He Gets Us' Jesus Campaign
Ticks Off Left and Right
the rundown
Feb 14, 2023 9:40 AM CST

'He Gets Us' Jesus Campaign Ticks Off Left and Right

A look at the group behind the ads putting Jesus in the spotlight

(Newser) - One of the ad campaigns during the Super Bowl that continues to draw attention pushed neither beer nor snacks. Instead, the two "He Gets Us" spots pushed none other than Jesus Christ. A look at the continuing reaction:
  • The spots: One shows Latin American families heading toward the US
...

11 of the Best Super Bowl Ads and One of the Worst

The commercials during the big game did not disappoint

(Newser) - Super Bowl Sunday is about more than just the game , the halftime show , and the inevitable controversial call that will be debated for days: It's also about, of course, the commercials. The Athletic and the New York Post are among the many outlets running down the best and worst...

Fox Says There's Big Change in Super Bowl Ads This Year

Exactly zero ads for crypto, while Anheuser-Busch no longer is sole alcohol advertiser

(Newser) - The hottest advertising ticket in town is officially sold out. Fox said Monday that in-game ads for Super Bowl LVII have all been sold. The game between the Kansas City Chiefs and the Philadelphia Eagles is Sunday, with advertisers jockeying to get their products in front of the more than...

Yup, M&M's Brouhaha Was a Super Bowl Ad Stunt
M&M's Brouhaha
Was Indeed a
Super Bowl Ad Stunt
IN CASE YOU MISSED IT
Feb 4, 2023 12:10 PM CST

M&M's Brouhaha Was Indeed a Super Bowl Ad Stunt

No, the spokescandies are not actually being replaced because they're too 'woke'

(Newser) - When M&Ms announced it would be replacing its "spokescandies" with Maya Rudolph because the candies had become too controversial, some bemoaned the fact that the candy company was apparently giving in to the likes of Tucker Carlson, who complained about the spokescandies being too "woke" after they...

M&Ms Dropping 'Spokescandies,' Going With Maya Rudolph

Hmmm, could this all be a Super Bowl ad-related stunt? We wonder...

(Newser) - A year ago, M&Ms sparked a bit of a controversy when it gave its "spokescandies" a makeover that Tucker Carlson complained was too woke . Among other things, for example, the green M&M's iconic high-heeled go-go boots were replaced with sneakers, a change that prompted much wailing...

7 Super Bowl Ads People Are Talking About
7 Super Bowl Ads
Taking the Internet by Storm
THE RUNDOWN
Feb 14, 2022 6:14 AM CST

7 Super Bowl Ads Taking the Internet by Storm

Including reunions for both the Sopranos and the Dr. Evil crew

(Newser) - Things people are talking about Sunday night: the winners of Super Bowl LVI, the halftime show performers (and surprise guests), the pre-game singers (and an awkward mix-up on NBC's part), and—of course—the ads. Here are seven getting particular attention, which you can also watch in our gallery:...

Jeep Pulls Super Bowl Ad After Springsteen DWI Charge

Ad is on pause until facts are established

(Newser) - The Jeep ad featuring Bruce Springsteen that aired during the Super Bowl has now been pulled from the brand's social media following news of the rocker's November arrest on a DWI charge . While it "would be inappropriate for us to comment on the details of a matter...

24 of the Best Super Bowl Commercials
24 of the Best Super Bowl Ads
videos
Feb 8, 2021 5:01 AM CST

24 of the Best Super Bowl Ads

Including a 5-second spot from Reddit

(Newser) - This year's Super Bowl may have been a little bit different thanks to the coronavirus pandemic (a lot of the "fans" in attendance were cardboard ), but one thing remained the same: the commercials were great. View some of the best in our gallery, or visit CNET and...

Is This the Worst Super Bowl Commercial of 2021?

Or maybe Oatly actually ran the best one?

(Newser) - There were some awesome Super Bowl commercials Sunday night, and then ... there was Oatly. Featuring the CEO of the oat milk company, Toni Petersson, in a field singing and playing along to a song he wrote about oat milk, BuzzFeed calls it "either the worst or best thing we'...

For First Time in 37 Years, No Super Bowl Ad From Bud
Budweiser Isn't Running
Super Bowl Ad. Instead, This
IN CASE YOU MISSED IT
Jan 30, 2021 7:00 AM CST

Budweiser Isn't Running Super Bowl Ad. Instead, This

Brand will use marketing dollars to boost COVID vaccine awareness in new digital commercial

(Newser) - One of the commercials people most look forward to on Super Bowl Sunday is the one from Budweiser—but this year, the Anheuser-Busch InBev brand is doing something a little different. Instead of its usual ad during the big game, it will be airing "Bigger Picture" digitally before and...

This Year's Most Talked About Super Bowl Ads
This Year's
Most Talked About
Super Bowl Ads
SUPER BOWL
Feb 3, 2020 6:23 AM CST

This Year's Most Talked About Super Bowl Ads

Mr. Peanut is apparently alive

(Newser) - This year's Super Bowl featured dueling ads from President Trump and Michael Bloomberg—but there was a lot more buzz around Mr. Peanut. In a commercial that features in numerous lists of both the best and worst ads from the big game, mourners, including fellow mascots Mr. Clean and...

That Moody Tom Brady Tweet? Yep, a Super Bowl Ad
Mystery Over
About Brady's
Tweet: It
Was an Ad
super bowl
Feb 2, 2020 6:32 PM CST

Mystery Over About Brady's Tweet: It Was an Ad

QB is a pitchman for Hulu

(Newser) - Days before the Super Bowl, Tom Brady tweeted a moody, black-and-white photo that had everyone trying to figure out whether it was a clue to his football future. As it turns out, the photo was a tease to a Super Bowl commercial, one for Hulu that aired during the first...

Fox Accused of Scuttling Super Bowl Commercial

PETA had it made as a call against 'speciesism'

(Newser) - PETA says its Colin Kaepernick-themed ad for the Super Bowl is getting a frosty reception over at Fox and might not air at all, TMZ reports. The animal rights group's ad calls for an end to speciesism—in their words, to "challenge people to expand their concept of...

Bloomberg Unveils His $10M Super Bowl Ad

Spot will focus on gun violence

(Newser) - We already knew Michael Bloomberg was shelling out $10 million of his own money to buy a Super Bowl ad . On Thursday, the 2020 candidate unveiled the 60-second spot in advance, and its focus is on gun violence. (Watch it here .) The ad features Calandrian Simpson Kemp, whose 20-year-old...

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