Dow Jones Warms to Murdoch Offer Family ready to consider bid, with Reuters-Thomson merger in wings By Peter Fearon Posted Jun 1, 2007 7:06 AM CDT Copied Co., the Bancroft family, promising them a board seat on his media conglomerate, News Corp., as well as measures to ensure the independence of The Wall Street Journal. (AP Photo/Mark Lennihan, FILE) (Associated Press) The family that controls Dow Jones, after initially rebuffing a $5-billion buyout offer from Rupert Murdoch, has decided to consider selling after all. In a stunning about-face, the Bancroft family announced last night it had "reached consensus that the mission of Dow Jones may be better accomplished in combination or collaboration with another organization, which may include News Corporation.” The family has agreed to meet with Murdoch, and consider other offers. They'll be looking for more cash, the New York Times notes, as well as mechanisms aimed at guaranteeing the integrity of the Wall Street Journal. One likely factor in the change of heart: the proposed mergert of Reuters and Thomson, which will increase competitive pressure on Dow Jones. Read These Next Two photos show 'person of interest' in Kirk shooting. MSNBC analyst fired for his take on Charlie Kirk shooting. Disturbing video of Charlie Kirk shooting was spreading online. Bob Menendez's wife is going to prison for years. Report an error